• Blog: How Often Is Your Fitness Equipment Used?

    by Stuart Goldman October 2016

    A recent article on equipment usage in fitness clubs reminded me of a couple of things:

    1) Rachel Bachman, who wrote The Wall Street Journal article, is one of the best fitness industry reporters in the business. (Here’s the story I wrote on CrossFit and Planet Fitness based on another of her stories earlier this year.)

    2) Dave Johnson of Ecofit, one of the people quoted in the equipment usage article, was one of the people I talked to for my fitness technology story for the Athletic Business September issue.

  • Dan Chabert: Tips for Getting Runners into Your Gym

    by Dan Chabert October 2016

    Many runners avoid gym memberships because the outdoors is their gym, regardless of weather or season. Some of them feel like gyms and fitness clubs have nothing to offer them, and they neglect all the potential strength training and cross-training that can help them get faster and stronger over the long haul while minimizing their risk for a running-related injury. Fitness club owners and operators have a huge market of runners that they can tap into, but appropriate marketing is critical.

  • Life Fitness Co-Founder Augie Nieto Returns for Tour

    by Stuart Goldman September 2016

    For the first time in several years, Augie Nieto paid a visit to Life Fitness, which he co-founded.

  • Will Planet Fitness Continue with ‘The Biggest Loser’?

    by Stuart Goldman September 2016

    At the end of an hour-long second quarter conference call with stock market analysts last month, Planet Fitness CEO Chris Rondeau was asked about the company’s involvement with the TV show “The Biggest Loser,” of which it is the official gym sponsor.

  • Anytime Fitness Sets World Records at Conference

    by Stuart Goldman September 2016

    Anytime Fitness franchisees, along with hundreds of managers and personal trainers, corporate staffers and Waxing The City franchisees, set two world records and missed a third earlier this month at the Self Esteem Brands annual conference in Lake Placid, N.Y.

  • Firefighter Pays Tribute on 9/11 at Planet Fitness

    by Stuart Goldman September 2016

    On the 15th anniversary of 9/11, a firefighter honored 9/11 first responders on Sunday by doing 110 sets of stairs at a Planet Fitness club in Tennessee.

  • Blog: ‘History of Exercise’ Video Goes Viral

    by Stuart Goldman September 2016

    If you want to promote the history of fitness and exercise, who better than the first lady of the United States and the director of the parks and recreation department of Pawnee, Indiana?

  • Blog: Anytime Fitness Owners Need Flood Relief

    by Stuart Goldman August 2016

    The recent floods in Louisiana hit residents and business owners hard, none more so than four sets of Anytime Fitness franchisees.

  • Blog: Elaine LaLanne, 90, and Son Keep Legacy Alive

    by Stuart Goldman August 2016

    There she was, all 90 years of her, doing push-ups with P90X founder Tony Horton on stage at the IDEA World convention in Los Angeles.

  • Zumba Convention Honors Orlando Shooting Survivor

    by Stuart Goldman August 2016

    The Zumba instructor convention held last month in Orlando, Fla., was special for many reasons, but one stood out from the rest.