Corporate Fitness Works, a women-owned business that provides fitness consulting and management services, has named Allison Flatley chief strategy officer.

Flatley has served as COO since moving to Corporate Fitness Works in 2014 after the St. Petersburg, Fla.-based company acquired L&T Health and Fitness.

“I’m excited to champion our growth strategy and elevate our position within the industry,” Flatley said. “Our goal is to continue to develop all types of healthy communities and lead the health revolution.”

Corporate Fitness Works spent most of 2015 focusing its efforts on organizing its systems and processes after the acquisition. The company, which employs more than 650 fitness and wellness professionals nationwide, still grew 168 percent. 

Corporate Fitness Works was recently recognized as the fastest-growing largest private company in Tampa Bay and is the host chair for the 2016 Women’s Business Enterprise National Council (WBENC) National Conference and Business Fair, which will be held June 21-23 in Orlando, Fla. This is the largest conference for women business owners in the U.S. and will bring together more than 3,500 entrepreneurs, senior executives and procurement representatives from Fortune 500 companies and the U.S. government.

“As host chair of the 2016 WBENC National Conference and Business Fair, Corporate Fitness Works will be given tremendous exposure to top corporations who value and support supplier diversity,” said Brenda Loube, president of Corporate Fitness Works. “It is an honor to represent women-owned businesses and participate in the sharing of best practices throughout the event.”


Stuart Goldman is Editor of iClubs.